Stop Look Wave

Safety Campaign

Stop Look Wave is a Volvo campaign dedicated to teach children how to behave safely in traffic – especially around trucks. A+A has been involved from the very beginning of this project.

Educating children in primary schools worldwide

Stop Look Wave is carried out by Volvo and selected transport companies in primary schools worldwide. To facilitate the training session, A+A helped develop a kit including an interactive story, props (street mat, toy trucks and playmobil figures), give-aways and a self-explanatory instructor’s guide. The purpose of the kit is to set the scene for discussions about traffic safety and to show examples of dangerous traffic situations including how to handle them. If possible, it is also recommended to have a real truck parked in the schoolyard for hands-on demonstrations of visibility limitations.